I’m not sure what is going on with the other reviews… This has seen daily use in my home for over a year. Sometimes up to 30 minutes with multiple cats. I mean, I guess if you get into a tug of war kind of deal it would fall apart, but that goes for just about any toy. My cats love it.
We played with this toy ONCE for 10 minutes and it fell apart, I wouldn't recommend it
Have had bad luck with my last 3 of these "bait style" teaser's, exploding if my cat ever catches it! I do recommend the wooly variants. More durable!